Yup, the movie. For the first time in the WC's 27 year history they are showing a feature film. This Friday we can all get the popcorn a poppin' and curl up on the couch to watch, on the Weather Channel....The Perfect Storm! You know I'm a askin' why. Let's figure this out together. Hmm.....
Well, first some history. In 1961 and prior, network television films were dated or foreign and didn't attract advertisers. On September 23, 1961, NBC pioneered a huge change with "Saturday Night at the Movies" by receiving updated rights to more recently produced films. Basically, they invented the TV Movie, and did it weekly. OK, enough history.
The Weather Channel is doing the same thing, every Friday night in November, they will have a film. The series will be hosted by Jen-Jen and called "The Weather Channel Presents". Seeeee the NBC strategy coming to play. What's next.....MSNBC "Sunday Night at the Movies"?
OK, so let's say you live in the Snowbelt, or heavy precipitation areas, and you want to plan your Friday night. Do you need a rain coat, jacket, snow boots, you know. Well, if you're like me a head out at about 9 or 10, forget using the WC as your guide, especially this Friday, because the only thing you'll see is the Captain of the "Andrea Gail" guiding you into one hell of a big storm.
It's a weather channel Mates!
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